When it is about tires, you should focus on a lot of things as your safety is directly related to it. So, going for the wrong set is not something you should do. For this reason, everyone looks for the best tire manufacturer who can support the four wheels of their vehicle.
Looking for a quality tire manufacturer would bring several brand names. Yokohama is one of those. Being one of the most renowned brands for manufacturing quality tires is not that easy, but Yokohama has done this pretty well.
I have been using several tires under this brand for a while. Before that, I’ve done research about this brand to know who is making these tires, and a few more details. I know that you’re also looking for who makes Yokohama tires and that’s what has brought you here.
So, I’m going to talk about that. Also, you’ll find an overview of these tires. So, if you’re interested enough, read the article to know a bunch of information about Yokohama tires.
The Company Who Makes Yokohama Tires
Yokohama tires are made by Yokohama Tire Corporation. It started its journey as The Yokohama Rubber Company Limited in Japan in the year of 1917. In 1969, it entered the USA market with the name Yokohama Tire Corporation.
With time, it has become an industry leader in the tire industry because of the innovation and technology used in making the tires.
Within this journey, Yokohama has established and acquired several manufacturing plants, invented some great technologies, entered into the race tracks, and became the supplier of stock tires for a few brands.
Right now, Yokohama tires are being made in two large-scale manufacturing facilities in the USA. One is situated in Salem, Virginia and another one is in West Point, Mississippi. Also, it has a research & development Center for continuous improvement and innovation.
Using several state-of-the-art technologies, Yokohama manufacturing plants produce a lot of tires every year.
Also, it has focused on reducing the environmental impact too. It is working to reduce the emission of greenhouse gas at least 50% by 2050. Besides minimizing environmental impact from several aspects, it has been planting a lot of trees around the production and sales locations in recent years.
Tire Families Offered by Yokohama
Under this brand, you’ll find six different types of tires made for different applications. Let me talk about all of them in brief.
1. Yokohama AVID
The tires from this family are there for offering a comfortable and smooth driving experience in all types of weather conditions. They are made to make sure that you’re getting long-lasting support on the road. Coming with a catchy design, they ensure a comfortable driving experience.
You can rely on AVID Ascend LX for touring purposes. It is made for ensuring a quiet driving experience and long-term support.
2. Yokohama PARADA
PARADA is made for crossovers and SUVs. You’ll find only one tire in this family- PARADA SPEC-X.
If you’re looking for something to handle both wet and dry road conditions while performing quietly, this is for you. Being made of solid ribs and reinforced shoulder blocks, it offers great stability and runtime.
Besides performance, the style PARADA offers is not avoidable. It comes with a great tread pattern that adds value to the style of your vehicle.
3. Yokohama iceGUARD
I guess you’ve understood what iceGUARD is about. Yes, it is there to help you in running on snowy and icy trails. By ensuring maximum wet winter traction, the tires of this family get you covered no matter why you go out when it is snow all over.
With the build quality and specially designed material, iceGUARD tires are there for you. Depending on these in winter is not a bad option. However, this brand has another option for winter.
4. Yokohama BluEarth
To run light on icy trails, these tires can help you. Though they are designed to be lightweight, you can depend on the traction it comes with. Coming with some exceptional designs, BluEarth tires are simply competing great with other tires made for icy trails.
BluEarth is designed to reduce fuel consumption. Also, this family is specifically focused to be environment-friendly while delivering the expected performance efficiently.
5. Yokohama ADVAN
ADVAN tires from this brand are focused on allowing you to have a race-like performance on the street. Being influenced by the track tires, these are designed to provide the best performance on the road. The grip and handling allow you to get a driving experience that you can’t forget.
ADVAN has seven tires currently. Each comes with several special features. For example- ADVAN NEOVA® AD08R offers great wet traction and consistent performance. For racing, ADVAN A052 is the best option.
6. Yokohama GEOLANDER
GEOLANDER tires are for you if you have to move frequently on off roads. From on-road to off-road, they support you without any kind of difference. They are made to deliver the best traction possible on both types of roads. Another advantage of GEOLANDER tires is the quietness.
In this family, you’ll find winter, all-season tires, and summer tires. So, if you’re looking for something to run on and off trails regularly, check the tires from GEOLANDER.
Highlighted Features of Yokohama Tires
While many know tire companies are only offering almost similar designs, Yokohama tires come with several different tread designs. Besides being a good choice for performance, these tires are also favorite of people who focus on the design too.
You’ll find several unique tread designs in these tires which help you to improve the appearance of your vehicle. The treads are designed keeping the road and weather conditions in mind. So, they are reliable.
Yokohama focuses on each part of the tire individually to make ensure maximum build quality. From the core to the sidewalls- they are built with the finest technology invented by the brand.
Quality materials are used to build the tires. Depending on the use case, the materials vary. The heavy-duty construction with quality materials has made these tires perfect for what they are made for.
The research and development part of this brand focuses on continuous development and innovation in every part of the tire development process. That’s why, starting from the material to the manufacturing process, Yokohama ensures some great technology that none else can deliver.
These technologies have helped to offer some awesome tires in the market.
Yokohama offers multiple options for your vehicle. You’ll find a lot of tires under this brand. So, depending on the factors like driving conditions, weather conditions, and other preferences, you’ll find one that fits perfectly for you.
You won’t find many brands that offer such a wide range of options.
Quiet driving experiment on street and highway is expected by the drivers. Road noise doesn’t allow concentrating on driving.
Tires from Yokohama have solved the issue. Many tires are made to be quiet enough to ensure a comfortable driving situation. This has become possible because of the innovative approach of this brand.
Value for Bucks
Most of the Yokohama tires deliver a great value for the bucks you spend on those. From supporting you in extreme conditions to fulfilling your purpose, they are always with you. They are durable, comfortable, and enjoyable.
So, from every aspect, you’ll find the value for the money you spend on those tires.
Cons of Yokohama Tires
Despite having some great points that support buying Yokohama, these tires come with some cons too.
The first problem is that they are extremely focused on what they are made for. So, something that is specially made for winter might not support you properly with enough traction rest of the year. This doesn’t happen in every case though.
Another issue is the tread life. Though these tires come with treads made with some quality materials, the tread life is not that long in some models.
These are the common cons of Yokohama.
Another issue is that you’ll find several other tires performing like these tires coming with a cheaper price tag. As a result, these tires seem to be overpriced.
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Top Rated 2 Yokohama Tires Review in 2022
Most of the tires from this brand are awesome but I have a few special picks. Here I’m going to discuss two of those special picks. Continue if you’re interested.
1. Yokohama Avid Touring S All-Season Tire
I love roaming around and going on long drives. So, this all-season touring tire is one of my favorites for that cause. Besides ensuring great traction in both wet and dry road conditions, it allows you to enjoy a stable and quiet ride.
To keep it quiet on the road, twin rail stability rid minimizes the pattern noise as much as possible. It also ensures stability. With extra sipes and different tread sizes, the shoulders also absorb noise effectively.
The sidewalls come with a tapered hard rubber insert which absorbs vibrations and bumps to reduce noise. These stiff sidewalls along with strong tread blocks allow you to handle it easily.
I’ve found that its tread design ensures an increased number of biting edges and more water channels compared to several other tires. Thus it ensures great traction on wet roads. The tri-plex tread compound also ensures better traction as well as longer tread life.
My overall performance with this tire was really good. It supported me for a long time in various driving conditions. On my tours, I could depend on it without any hesitation. I think this is something that delivers a huge value for the money you spend on it.
- Comes with a unique tread design
- Ensures dependable traction on several types of roads
- Provides a quiet and satisfactory riding experience
- Perfect one for regular use
- Priced reasonably
- Traction is a bit weak on snow
2. Yokohama Geolandar AT G015 all_Season Radial Tire
For off-roading, this is one of my favorite tires. It comes with the ability to support you equally both on-road and off-road. To me, the best feature about this is that it is an all-season all-terrain tire. So, you’ll be getting support from it all over the year.
For ensuring all-season traction, it is made with an enduro compound that ensures grip on wet and icy roads. The compound also ensures durability. Specially designed circumferential grooves and edge tech grooves ensure more traction and better protection against hydroplaning.
To be more stable on off-roads, it comes with enduro core construction that focuses on added durability for off-road applications. The multi-pitch tread variation allows it to stay quiet on both types of roads.
The flat and wide tread design keeps it stable and strong for handling uneven pressure, especially on off roads.
With GEOLANDER, I’ve had a great experience. Off-roading is not my cup of tea actually, but I enjoy it sometimes. With this tire installed on my SUV, it is more enjoyable. This tire allowed me to go as I can. I haven’t tested it on snow yet, but I guess it would be good on that too.
- A tire for all seasons and all terrains
- Comes with multiple features for maximizing traction
- Optimized for fighting premature wear
- Long tread-life
- Could be a bit longer-lasting
Frequently Asked Questions (FAQ) About Yokohama Tires
Do Yokohama tires offer value for money?
You can expect these tires to offer value for the money you’re spending on them. They perform great, except for a few. They are durable, deliver a comfortable driving experience, and ensure safety.
Also, from the price point, you’ll see that they are very reasonable. So, you’ll find them to be a good value for the bucks you spend.
Is there any alternative to Yokohama tires?
If you want alternatives, there are a lot. Just make a bit change in your budget and you’ll find several other brands with their offer.
Again, if you want to consider the performance a bit, you’ll find a lot of tires at a more reasonable price. It all depends on what you want. Several tires ensure similar performance as this brand.
To me, the eco-friendly approach of Yokohama looks great. This is another reason I suggest going for tires from this brand.
Are Yokohama Tires Any Good?
Yokohama tires are manufactured under the direct regulation of the company itself. You won’t find any third party available in the process. Also, continuous R&D is making the tires more improved day by day.
I guess this article has helped you to know a lot about this brand instead of just knowing Who Makes Yokohama Tires. However, my experience with tires of this brand was satisfactory. If you’re interested in it, you can try a few from them. Just make sure that you’re spending enough time selecting the right one.